Anatomy of a comment
The Australian Museum web team recently began looking at commenting. We wanted to see what sort of items could appear in a comment.
After a look around a wide variety of sites, we came up with a list of possible aspects that could be included in a comment:
- Author name - who wrote the comment
- Authors url - the authors website
- Authors avatar - the digital representation of the author
- Permalink - a permanent link to the specific comment
- Number - A reference number for the specific comment
- Date - date of comment
- Time - time of comment
- Comment - the actual comment
- Edit this comment - allows authors to edit their comments (suggested by IM)
- Other comments by this person - see example
- Site owner flagging - some sort of visual distinction to shows comments from the site owner/s
Below is a chart showing some of the aspects listed above, checked across a range of blogs. This chart was prepared by the ever-patient Rose Cox.
The biggest surprises for me was the number of sites that did not include a permalink to each comment.Only 18 out of 70 sites checked used a permalink. I was also surpirsed by the variety of methods used to “house” the permalink. These included:
- Date
- Time
- Date and time (by far the most common option used by the 70 sample sites below)
- A graphic icon
- The # symbol
- The word “permalink”
- Comment title
So, are there any aspects of comments that we have missed?
Do you include all of these on your blog/site?
Specifically, do you include a permalink to your comments?
We’d love to hear!
Update: The chart below has been updated. The permalink column was incorrect. If you see other errors, please let me know.
Comment comparison chart
| URL | Author | Avatar | Permalink | Date | Time | Comment | Number |
|---|---|---|---|---|---|---|---|
| 70/70 | 11/70 | 45/70 | 68/70 | 54/70 | 70/70 | 25/70 | |
| Jeffrey Zeldman | yes | no | yes - using date/time | yes | yes | yes | no |
| 456 Berea Street | yes | no | yes - using number | yes | no | yes | yes |
| Andy Budd | yes | no | no | yes | yes | yes | no |
| Hicksdesign | yes | yes | no | yes | no | yes | no |
| clagnut | yes | yes | yes - using icon | yes | yes | yes | no |
| Weblog about Markup & Style | yes | no | yes - using " permalink" | yes | yes | yes | yes |
| meyerweb.com | yes | no | yes - using number | yes | yes | yes | yes |
| mezzoblue | yes | yes | no | yes | yes | yes | yes |
| Signal vs. Noise | yes | no | no | yes | no | yes | no |
| Nick Bradbury | yes | no | yes - using date/time | yes | yes | yes | no |
| Meryl’s notes | yes | no | yes - using date/time | yes | yes | yes | no |
| AdamPolselli.com | yes | no | yes - using date/time | yes | yes | yes | no |
| The Man in Blue | yes | no | no | yes | yes | yes | yes |
| Si-blog | yes | yes | no | yes | no | yes | no |
| SuperfluousBanter | yes | yes | no | yes | no | yes | no |
| Ryan Brill | yes | no | yes - using "#" | yes | yes | yes | no |
| Authentic Boredom | yes | no | no | yes | no | yes | yes |
| Jeffrey Veen | yes | no | no | yes | yes | yes | yes |
| Molly.com | yes | no | yes - using date/time | yes | yes | yes | no |
| IEBlog | yes | no | yes - using "#" | yes | yes | yes | no |
| Mike Davidson | yes | no | yes - using date/time | yes | yes | yes | yes |
| Jason Santa Maria | yes | no | yes - using icon | yes | yes | yes | yes |
| The Hivelogic Narrative | yes | no | no | no | no | yes | no |
| CollyLogic | yes | no | no | yes | yes | yes | no |
| ShaunInman.com | yes | no | yes - using date/time | yes | yes | yes | yes |
| Zooiblog | yes | yes | yes - using date/time | yes | no | yes | yes |
| box of chocolates | yes | no | yes - using time | yes | yes | yes | no |
| drew mclellan | yes | yes | yes - using date/time | yes | no | yes | no |
| Boxes and Arrows | yes | yes | no | yes | yes | yes | no |
| evolt.org | yes | no | no | yes | yes | yes | no |
| SitePoint | yes | no | yes - using date/time | yes | yes | yes | no |
| UsableType | yes | no | no | yes | no | yes | no |
| Brainstorms and Raves | yes | no | yes - using word "permalink" | yes | yes | yes | yes |
| Karmakars.com | yes | no | yes - using date/time | yes | yes | no | yes |
| Juicy Studio | yes | no | yes - using "url string" | yes | yes | yes | yes |
| Matt Cutts | yes | no | yes - using time | yes | yes | yes | no |
| Berkun blog | yes | no | yes - using date/time | yes | yes | yes | no |
| Bruce Lawson’s personal site | yes | no | yes - using date/time | yes | yes | yes | yes |
| Pen and Ink | yes | no | yes - using date/time | yes | yes | yes | no |
| rachelandrew | yes | no | yes - using time | yes | yes | yes | yes |
| f berriman | yes | yes | yes - using date/time | yes | yes | yes | no |
| fadtastic | yes | no | yes -using "#" | yes | no | yes | no |
| Diary of a website | yes | no | no | yes | no | yes | no |
| snook.ca | yes | no | no | yes | no | yes | yes |
| lesscode.org | yes | no | yes - using date | yes | no | yes | no |
| Citizen Agency | yes | no | yes - using word "permalink" | yes | yes | yes | yes |
| ThePickards | yes | no | yes - using date/time | yes | yes | yes | no |
| Presentation Zen | yes | no | yes - using date/time | yes | yes | yes | no |
| D. Keith Robinson | yes | yes | no | no | no | yes | yes |
| O’Reilly Radar | yes | no | no | yes | yes | yes | no |
| Dexagogo | yes | no | no | yes | no | yes | yes |
| the 200ok weblog | yes | yes | yes - using date/time | yes | yes | yes | no |
| Surfin’ Safari | yes | no | yes - using date/time | yes | yes | yes | no |
| Wait till I come! | yes | no | yes - using date/time | yes | yes | yes | no |
| findability | yes | no | no | yes | no | yes | no |
| Jens Meiert | yes | no | yes - using date/time | yes | yes | yes | yes |
| The NeoSmart Files | yes | no | yes - using date/time | yes | yes | yes | no |
| Rave About It Blog | yes | no | yes - using "#" | yes | yes | yes | no |
| Cross-Media Entertainment | yes | no | yes - using date/time | yes | yes | yes | yes |
| Ben Balbo | yes | no | no | yes | yes | yes | no |
| Jason Yip | yes | no | no | yes | yes | yes | no |
| Bokardo | yes | no | no | yes | no | yes | yes |
| FactoryCity | yes | no | yes - using word "permalink" | yes | yes | yes | no |
| Read/WriteWeb | yes | no | yes - using date/time | yes | yes | yes | yes |
| Molt:n Core | yes | no | no | yes | yes | yes | no |
| Notes on Design | yes | no | yes - using date/time | yes | yes | yes | no |
| Smashingmagazine | yes | no | no | yes | yes | yes | yes |
| A List Apart | yes | no | yes - using comment title | yes | yes | yes | yes |
| Standardzilla | Yes | no | yes - using time | yes | yes | yes | no |
| Engadget | yes | yes | yes - using date/time | yes | yes | yes | no |


February 9th, 2008
8:23 am
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Strangely interesting stuff. Had spent time on my blog thinking of how to create participation by adding extra features like ‘keep me up to date with conversation’ when commenting, and also options for those too shy to comment to be able to be updated when others comment and discuss, as well as avatars to make it more personable. But never thought of it in quite this context!
Thank you for pulling this together, and yes, to Rose Cox, very patient to compile this chart! Deserves a gold sticky star for that - definately!
February 9th, 2008
8:32 am
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@Laura: The “keep me updated” is a very good feature (as you say, for those who comment or those who simply want to keep track of discussions), though it is more related to the overall post and all comments associated with the post than an individual comment.
February 9th, 2008
8:52 am
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To some extent - for us bloggers at least - this may be driven by our choice of blogging engine and our familiarity (or otherwise) with plugins and customisations for it.
I don’t know whether it was a simple miss, or a misunderstanding, but my site ThePickards does provide each comment with a permalink; a feature I like because it gives me the capability to easily cite my commenters on the odd time I’ve been discussing something actually of interest to more people than just me…
…but I suspect the features offered will, for the most part, be dependent on the blogging engine used - any chance of a breakdown of results by blogging engine?
February 9th, 2008
9:06 am
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@JackP: Yes, you are correct, ThePickards does have permalinks - and the chart above has just been corrected. My apologies!
Re the breakdown, not at this point due to time - but a great idea. As you say, most blogging tools will either provide some or most of these options out of the box, or with plugins.
February 9th, 2008
9:36 am
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What about blogs that allow HTML in comments? Some allow just a subset, some insert the tags automatically other don’t allow anything. And some still use different markup languages such as textile.
February 9th, 2008
10:17 am
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@Myles - a good point. These are probably attributes of the actual comment field
No HTML
HTML
- markup
- textile
February 9th, 2008
1:32 pm
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I include permalinks for each comment, though I’m not certain I like the way it is done. I’m pretty sure that I just used the default in WordPress, which was permalinking the time of a comment on the post.
For example:
http://www.boxofchocolates.ca/archives/2006/03/30/five-business-mistakes-ive-made#comment-4917
February 9th, 2008
4:19 pm
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The 200ok Weblog does actually have permalinks, but only on the main post page. Blogger’s comment handling is slightly odd that way, as it takes you to a separate page to post the comment and that page doesn’t have the permalinks. It’s also frustrating that Blogger doesn’t let you style author comments differently.
February 10th, 2008
6:15 am
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..and I’ve now added site owner flagging, which I’d been meaning to do for some time, thanks to your prompt
February 10th, 2008
7:10 am
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avatar - check
date - check
time - check
permalink - check
number - check
author name - check
author url - check
actual comment - check
flagging - negative
We have considered owner flagging but decided against it.
February 10th, 2008
7:23 am
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I’ve just updated the post and chart, as the permalink column was incorrect. I’ve also found, via Snook, another aspect within comments - “Other comments by this person”
February 10th, 2008
8:27 am
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may be i’ve missed it but i dont see yet “edit your comment” feature here on a list, as it is on Noscope blog (of Joen Asmussen).
February 10th, 2008
8:29 am
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(forgot to give you a link to it):
http://www.noscope.com/journal/
February 10th, 2008
8:55 am
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[…] Anatomy of a comment […]
February 11th, 2008
6:35 pm
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I have most of the elements listed above, the only really important thing missing from the list is indeed whether html or other markup languages are allowed or not (I’m using markdown myself).
As for editing comments, this is always a fickle point. Maybe authors should be able to for some short while, but as soon as the next comment is posted reediting earlier comments can become annoying (as people further down the line might have reacted to your comment already). I think a functionality like this is better suited for forums.
Other comments by this author sounds interesting although I doubt whether it holds a lot of value.
The permalink I included just last week. Never used it myself, my blog is not big enough for them to have a real use anyway. But the more comments you get, the more important the permalink becomes I suppose.
February 12th, 2008
2:43 pm
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Another aspect is threading, which needs the comment section to be quite wide. Scoring tends to only be a feature of big discussion sites, of which only Slashdot and reddit are worth learning from. OpenID is increasingly used for commenter identification. LiveJournal allows (paid) users to edit their posts until someone replies to it.
http://microformats.org/wiki/comment-problem has a few thoughts about tracking comments.
February 12th, 2008
6:50 pm
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@James, i like the idea of only allowing edits til someone replies.
February 13th, 2008
1:18 am
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This is an exceptionally detailed look at an area of the web that is all-too-often neglected. I know, because I tend to neglect it.
Thanks for your efforts!
February 13th, 2008
5:12 am
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@Rob: Thanks for the feedback
February 14th, 2008
3:10 am
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[…] Anatomy of a comment […]
February 15th, 2008
12:16 am
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I admire you on the willingness to share this info with others - good luck!